Client: TechGizmo

Location: USA (National E-commerce site)
Industry: Technology & Gadgets

Challenge:
TechGizmo was looking to increase its domain authority and search rankings in a highly competitive tech niche. Despite having high-quality content, their website lacked strong backlinks, which affected their ability to rank for important industry keywords.

Strategy:

• Conducted a backlink audit to identify gaps and opportunities.
• Developed a customized link-building strategy targeting high-authority tech blogs, news outlets, and industry forums.
• Engaged in outreach campaigns to secure guest posts and feature articles in authoritative publications.
• Created linkable assets like in-depth product reviews, tech guides, and infographics to naturally attract backlinks.
• Monitored competitors’ backlinks and used ethical outreach techniques to secure links from similar sources.

Results:

• Built over 150 high-quality backlinks from authoritative tech sites, blogs, and media outlets.
• Increased domain authority from 35 to 50 within 6 months.
• Boosted search engine rankings for competitive keywords like "best wireless earbuds" and "affordable gaming laptops."
• Organic traffic from search engines grew by 55%, leading to a 25% increase in online sales.